WHO AND WTF IS RUSTLINE?

Rustline is a brand built from garage culture — where the sound of Harley-Davidsons, the smell of motor oil, and the love for hot rods, low riders, and custom builds all come together. The name Rustline comes from my love for old, rusty cars, weathered motorcycles, and the kind of machines that tell a story through every dent and layer of paint.


I’m Ben — but most people call me Bender. I grew up surrounded by custom cars, choppers, and traditional tattoo art. My dad was always in the garage, and I followed in his footsteps — not just by getting my hands dirty, but by capturing it all through the lens. I’ve spent years shooting car shows, bike events, and street machines — documenting the culture that inspired me. Now, my son is growing up in that same world, and he’s a huge part of why I built Rustline.

Here, you’ll find original art, hand-painted signs, pinstriped sculptures, photography, and custom-designed shirts inspired by motorcycle culture, hot rods, and classic Americana. Everything is created with the same love for design and craftsmanship that you’d find in a garage or at a weekend show.


Rustline is for chopper enthusiasts, hot rod fans, builders, artists, photographers, and anyone who lives for custom machines and good design. Whether you ride, wrench, shoot, or just dig the aesthetic — this brand’s for you.